Google’s New Patent app Highlights the Importance of Local Search

Written by tmob | May 24th, 2007 |

Google patent app shows extensive Google plans for mobile search by ZDNet’s Russell Shaw — A Google Patent application newly published on the United States Patent & Trademark Office website this morning appears to furnish extensive details on Google’s plans for enhanced local searches via mobile devices. Fittingly enough, the Patent app is entitled, Local Search and Mapping for Mobile Devices. The Abstract gives us a sneak peek, referring to: A computer-implemented method [...]

~tmob

10 - 15% ClickFraud? … No Way

Written by PPC Handy Man | May 18th, 2007 |

Fair Isaac recently suggested that 10-15% of online advertising is pathological. Personal experience tells me this is wildly off.

~PPC Handy Man

Trademark Infringement and Broad Match

Written by Alex | May 11th, 2007 |

Running into potential trademark infringements is never a comfortable position for an agency or their client.

~PorterHouse

SearchAdNetwork Finalist for “Emerging Business of the Year”

Written by Andrew | May 9th, 2007 |

SearchAdNetwork is proud to be honored as one of three finalists for the Denver Chamber of Commerce Emerging Business of the Year. Winners will be announced next Wednesday (May 16th) during the business awards luncheon. We are going up against Mad Greens and The Ash Group, whom we met at the Chamber’s celebratory awards happy hour last night. Both companies seem to have good business models, and I am sure the decision was not as easy one for the judges. We will know in exactly one week!

~Andrew

Spyfu.com goes live

Written by tmob | May 7th, 2007 |

Spyfu.com has gone from its beta stage to a subscription basis. Though we have not found the data to be extremely accurate concerning adspend estimates, we certainly do appreciate the efforts. I can’t say I’ve used the spyfu tools to make an assessment of sem strategies for screening of prospective clients (and likely will not do so until the data validity improves) but I certainly will take a peek at the stated spyfu numbers none the less. Here is a bit of what they are offering with your paid subscription:

~tmob