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	<title>Comments on: Simple, Effective Way to Improve Your Search Marketing Campaign</title>
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	<link>http://www.expertsem.com/2007/11/27/simple-effective-way-to-improve-your-search-marketing-campaign/</link>
	<description>advanced ideas for interactive marketing pros</description>
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		<title>By: Miguel C.</title>
		<link>http://www.expertsem.com/2007/11/27/simple-effective-way-to-improve-your-search-marketing-campaign/comment-page-1/#comment-7268</link>
		<dc:creator>Miguel C.</dc:creator>
		<pubDate>Mon, 04 Feb 2008 16:54:26 +0000</pubDate>
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		<description>We just posted our 4th annual study of how well super bowl advertisers integrated online and offline advertising - we&#039;ll be writing more about this on our &lt;a href=&quot;http://www.searchviews.com&quot; rel=&quot;nofollow&quot;&gt;blog&lt;/a&gt;, but the preliminary findings are already up on our site: &lt;a href=&quot;http://reprisemedia.com/scorecard.aspx&quot; rel=&quot;nofollow&quot;&gt;Super Bowl XLII Scorecard&lt;/a&gt;.</description>
		<content:encoded><![CDATA[<p>We just posted our 4th annual study of how well super bowl advertisers integrated online and offline advertising &#8211; we&#8217;ll be writing more about this on our <a href="http://www.searchviews.com" rel="nofollow">blog</a>, but the preliminary findings are already up on our site: <a href="http://reprisemedia.com/scorecard.aspx" rel="nofollow">Super Bowl XLII Scorecard</a>.</p>
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		<title>By: Andrew</title>
		<link>http://www.expertsem.com/2007/11/27/simple-effective-way-to-improve-your-search-marketing-campaign/comment-page-1/#comment-3073</link>
		<dc:creator>Andrew</dc:creator>
		<pubDate>Thu, 29 Nov 2007 04:45:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.expertsem.com/2007/11/27/simple-effective-way-to-improve-your-search-marketing-campaign/#comment-3073</guid>
		<description>Using day parting and geo targeting techniques with the search engines is a great way to maximize your search exposure in conjunction with traditional media advertisements.</description>
		<content:encoded><![CDATA[<p>Using day parting and geo targeting techniques with the search engines is a great way to maximize your search exposure in conjunction with traditional media advertisements.</p>
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