Everybody Hates WalMart

Written by PPC Handy Man | December 28th, 2007 |

Today’s return from holiday visits and DIA travel woes was welcomed by the announcement that WalMart is entering the SEM provider market, and now offers flat fee SEM services.

I have mixed feelings about this development; on the one hand

~PPC Handy Man

Two Effective Ways to Reach Hispanic Searchers

Written by Sarah | December 20th, 2007 |

Though Hispanics are the fastest growing minority population, certain areas are more heavily populated by U.S. Hispanics than others. Examples of these densely-populated areas at the state level include California, Arizona and Texas, and at a more local level—major metropolitan areas like Chicago, Los Angeles, Miami, etc.

~Sarah

It’s True—Today Really is Cyber Monday

Written by Angie | December 17th, 2007 |

Happy Cyber Monday, everyone! That’s right, today is the big day for online retailers. At least that’s what we predicated in our article “Will the Real Cyber Monday Please Stand Up” based on our findings from the 2006 holiday shopping season.

If you’ve never heard of Cyber Monday, I suggest you

~Angie

Click Here for Important Election Information

Written by PPC Handy Man | December 12th, 2007 |

The Democratic National Convention will be held in Denver, Colorado in August 2008. As a bicyclist, I have important business to attend to involving the convention, and therefore I queried “DNC 2008 Convention” to find their site.

~PPC Handy Man

In Defense of Google Love

Written by PPC Handy Man | December 6th, 2007 |

Frequent readers of ExpertSEM will acknowledge that I shower praise and attention upon the leader in the search engine field, Google, while only offering tepid approval, or outright scorn upon Yahoo and MSN. I am not alone, and have myself suffered Google fatigue, a condition of yearning for someone else to write about. But today, with crystalline clarity, I understood exactly why I will continue to write extensively about Google, and not likely write much in favor of other search engine firms. I have a good reason…

~PPC Handy Man