Another Web Analytics Recognition

Written by Angie | June 19th, 2008 |

Web Analtyics AssociationIn addition to being a ClickTracks Certified Analytics Professional, Samantha Bedford has received recognition from the Web Analytics Association (WAA) for completing an advanced training program, earning a WAA-UBC Award of Achievement in Web Analytics.

~Angie

Should AP Set Blogging Guidelines?

Written by Angie | June 18th, 2008 |

Think back, way back, to those dreaded research papers you had to write in high school (or, if you were a huge English nerd like me, those delightful papers you couldn’t wait to write throughout all of high school and college). If you were an upstanding student, you most likely took great pains to ensure your paper followed MLA or APA Style Manual rules. With the rise of online content though, especially blogs, that staunch adherence to proper formatting and citations became null and void.

~Angie

Google-Yahoo Agreement – Who Benefits?

Written by Doug | June 17th, 2008 |

Last Thursday, Google announced that they agreed to a non-exclusive search services agreement with Yahoo! The agreement “gives Yahoo! the ability to use Google’s search and contextual advertising technology through its AdSense for Search and AdSense for Content advertising programs.”

~Doug

SearchAdNetwork Cleans Up at AMA Peak Awards

Written by Angie | June 13th, 2008 |

AMA Peak AwardsToday is not such an unlucky Friday the 13th for SearchAdNetwork. At last night’s 20th Annual AMA Peak Awards Ceremony, we took home not one, but three Peak Awards! We received the Bronze and Gold Peak Awards in the e-marketing category and the pinnacle Grand Peak Award.

~Angie

iPhone pushes Mobile Search

Written by Erik | June 10th, 2008 |

Apple is set to release the second generation iPhone (3G) next month. What does this mean for search marketers? Well, for starters it shrinks the browsing gap from PC to mobile device. With a faster wireless connection and lower price tag this is sure to attract a larger customer base than the first model.

~Erik