expertSEM

Our friends over at ArsTechnica have reported that in the coming months Google will team up with Yahoo and Adobe to develop an algorithm to spider Flash webpages.  WOW!  It’s about time, but WOW!

This was the thorn in the side of webdevelopers and search marketers for years.  Clients love flash because of the sharp looks and slick packaging you can do, search people hate it because Flash is all pictures, and thus does not get its content indexed in Google, or anybody elses, massive online indexes.  This will potentially solve the problem, allowing clients and their marketing teams to dance a happy dance.

According to Ars:

“Google says it’s able to do this by developing an algorithm that ‘explores Flash files in the same way that a person would,’ by clicking buttons and manually going through Flash content”

So if we must infer, Google has finally developed A.I., and is setting it loose on the world… what’s the name of their new algorithm, SkyNet?

Joking aside, this will be fantastic for SEO folks, who will have more things to figure out in the near term, but an easier job in the long term.  Thanks again Google.