expertSEM

Is there a difference between an internet marketing campaign created by an in-house marketer versus one that works for an agency? Are the challenges different? Which is more likely to be successful?

Learn perspectives from both sides of the fence! Come out to The Tivoli on October 23 for “In-house vs. Agency Search,” a panel discussion with six search marketing professionals from Denver and the surrounding areas. The event is hosted by SEMPO Colorado the local chapter of the global non-profit organization serving the search industry by inspiring growth, education and research.

The six SEMers participating in the panel—three from agencies and three that perform in-house search duties—will share their professional knowledge and experiences in developing, managing and enhancing search campaigns. The panelists will welcome questions from the audience.

In-house Panelists:

• Everett Sizemore, Manager, SEO Strategy, Gaiam
• Jim Brown, Online Marketing, Quark (SEMPO member)
• Joe Gira, Assistant Director of Online Marketing, Regis University

Agency Panelists:

• Steve Riegel, Co-founder/Director of Search, Faction Media (SEMPO member)
• Jason Lehman, SEO Manager, HyperDog Media (SEMPO member)
• Nick Yorchak, SEO Director, LeeReedy (SEMPO member)

The event, sponsored by HyperDog Media, will take place on Thursday, October 23 from 5:30 to 7:30 p.m. at The Tivoli in the third-floor Senate Room. Tickets are $25 per person, $15 for SEMPO members. RSVP online now and reserve your spot for an enlightening and entertaining evening with some of Colorado’s top SEMs. Light refreshments provided; networking and educational opportunities abound!

Check out the flier for more information then reserve your spot today.