Microsoft Cleared to take over Yahoo! Search

Written by SammieAnnie | February 18th, 2010 |

The day has finally arrived. In July last year, we first announced the imminent Microsoft and Yahoo! merger. Today, antitrust regulators in the United States and Europe cleared Microsoft to take over Yahoo!’s search business, without any imposing restrictions on the partnership. This MSFT / Yahoo! partnership has been named “Search Alliance”.

~SammieAnnie

Yahoo Search Marketing Desktop Tool

Written by Stephanie | February 17th, 2010 |

When my coffee wasn’t helping this morning I wondered if anything was going to kick my senses into high gear, then I got an email from our ever helpful Account rep at Yahoo with a link to the newly released Yahoo Desktop Editor.

~Stephanie

Creating Virtual Pageviews with Google Analytics Asynchronous Tracking

Written by Lorrin | December 9th, 2009 |
Creating Virtual Pageviews with Google Analytics Asynchronous Tracking

Last week Google announced their asynchronous tracking for Google Analytics. This tracking is different in many ways: loads faster; code can be placed in the header rather than the bottom of the page; better uptime; and more. With the ability to place the analytics in the header the data is being recorded accurately because it is the first thing to load when someone visits the page. The previous snippet was placed at the bottom of the page; we would have to wait until the other javascripts were executed before it loaded. That meant if some other javascript was broken or someone left the page quickly, Google Analytics would not record the data.

~Lorrin